Do’s and Don’ts for launching your E-Commerce site

This is the era of internet, where everything happens on the internet. Peoples are busy on the internet and with the latest technologies. Now a days trend of E-Commerce websites are going viral. Everything that we use to buy from local shops is available online from household products to clothing and even bigger electronics items and heavy wooden products like sofa set, beds etc. You can buy anything from these websites.

Are you planning for launching your own E-Commerce website? You want to take your business online? Traditional way of business is losing its identity due to this fast moving world. If you are looking for join hands with the changing technology then you must follow the proper structure of online business. Creating your own website on any platform is not an easy job for any starter, it requires diligence, patience, vigilance and willingness to learn and do something new. In this article we will try to explain Do’s and Don’ts when you start your own e-commerce business site.

Here we go with the important Do’s and Don’ts to be kept in mind while launching your E-Commerce  website:

Firstly we will discuss Do’s for taking your business online

  • Do have a proper business idea:

So whenever you plan to launch your e-commerce website always make a proper business plan first. If you don’t do so, then the things may go wrong and you will not get the results that you are expecting. To make your dream come true make sure you work hard with dedication and put your 100% effort to make it successful. Make sure that you keep a deep eye on the product by showing samples, check for latest trends and ongoing demands and do a proper survey of the products.

  • Do lend your ears to the customer:

Always listen what your customer says as we know that “Customer’s voice is the voice of god“. When you take your business online you will find different kind of audience, so different peoples have different opinions. It’s become very important to reply back to your customer quickly and then analyze their feedback, this will surely enhance your business. Above all, this response builds trust, comfort, and loyalty.

  • Do plan a solid platform prior to launch:

Make a list of the things to do before you are all set to launch your E-commerce website. Because once you launch your website then it become difficult to change the things in detail. Check all the technical issues, web-hosting, usability, product analysis, target audience etc.

  • Do put an effort to build a good site:

These days every 2nd or 3rd person is involved in online business so if you want to stand out of the crowd, then firstly think of something innovative and bring some new idea. Put in all your efforts to make it successful. Always try to make a good and content rich website that attracts your customers.

  • Do keep an eye to managing the e- mail list:
When you are all done with your website management then  manage your emails. This will help you to bring traffic on your website. Always respond to the emails that you get in a day, it is the most important part.

Lets discuss  some Don’ts for for launching an E-commerce website:

  • Don’t quit too quick:

Whenever something is launched online it takes time get positive response from the audience, so always keep a note of one thing, don’t get frustrated if you don’t get expected results in the beginning. This doesn’t mean sit quietly and have looked at your website no, not at all, you have to put your efforts and hard work to make your website run successful.

  • Don’t have a misconception that people will recognize your site:

It should be clear to you that you can’t become a millionaire in a day. No one is going to recognize your website in one day. You have to put your efforts and invest a good time in doing  promotions of your website. You should work with a PR company who can help you in marketing your website to bring traffic to your website then you will have reputation on the internet.

  • Don’t depend on the inaccurate statistic:

As we know most of the business are season same in the case of E-Commerce. It is also seasonal and slow. So always keep the appropriate unit to calculate the success. Making a wrong assumption is not a healthy habit for a business.

  • Don’t experiment:

Don’t keep in mind that you can sell anything on your website. E.g. if you are expert in selling cloths, then only focus on it much, then making your own raw material. Use the best available technology than wasting your precious time in building your own.

  • Don’t get into everything solely, as it wastes time:

If you want to win the hearts of peoples, then it is necessary that you fulfill your commitments in the given period of time and only have a focus on serving quality products.
I hope these Do’s and Don’ts will help every E-commerce starter and even who already have their business online. Please follow our blog and share this article in your circle and on social media


Story Behind

A Journey to help Shoppers with great deals over 1k+ Merchants.

Two Brothers got bored of summer vacation at home and they planned to do something exciting and challenging and here on it emerges the in 2014.

1. The Business :

Ecommerce a world of great online shopping experince which comes as on long journey till now . Many major companies have come a long way like amazon mobile, flipkart , paytm etc.

The Online Retail stores have much competitive environment over the decades which tends to offer discounts , sales,Coupons etc to attract customers and bind them .

IndiaDesire is a great place for those who love shopping over internet. It can be recharging mobile etc, booking tickets & hotels or ordering foods.

It can be anything which A shopper loves to do over Internet. So Here comes IndiaDesire in scenario, It provides shoppers all offers and cracking deal at single place with great discounts at merchant site.

IndiaDesire not only provides deals and offers as well as It helps first time shoppers as well so conviniently by providing a proper explanation for each offer

Shoppers can subscribe to Email, Mobile, & Browser Notification. So Even Shopper’s are not around us We care for them , In case Any Limited time or great Deal coming through

we will notify our subscriber at once so they can claim as soon as and avail benefits.


IndiaDesire Product Image 1

2. Founding Members:

Two Brothers i.e. Singh Brothers started this out in 2014.

Amit Singh (Founder) : Computer Science Graduate from ITM Gorakhpur, UPTU University.Founded India Desire in 2014 just after completion of his graduation. Worked 1.5 years in MNC as Software Engineer. He is fond of coding,debugging programs & Internet World. The hobbies of him are internet surfing, Listening music etc.

Ashwani Singh(Co-Founder): Graduation in ECE from KIET Ghaziabad, UPTU University. He has sound knowledge in E-Commerce and Affiliate Programs.

3.Inspiration Moment:

It was the moment when one of mobile was launched. The Day Our server got down due to heavy traffic at out Portal.we got more than 1 million visitors hits and 3 million+ Page views only in just 3 days.We got advertising revenue of $10000 from Google.

4. Hookup Point:

We have targeted our shoppers such that If they visit us once they Love to visit again and again. By giving them a proper navigation and explanation to them such that there shopping experience goes hassle free and safe.

IndiaDesire Product Image 2


Aah !! This is great to reveal that we have more than 3 million Indian Rupees Business with all E-commerce Merchants per month. It means that

“Every Month 30 Lakhs+ Indian Rupees worth products are sold through us to online shoppers over all listed merchants. 10k+ Visitors per day . 1 lakh+ Subscribers for Notification. 1.2 Crore PageViews Lifetime.”

6. Funding :

Yah!! The Initial Funding to this was from ourself which is as much less that no one will believe it . Just 500 Rs.. Now we have come a long way.

So will be looking for VC Funding etc to grow more.

7. Challenges:

The Bigger challenge how to get shoppers to our portal before merchant site. So Affiliate & Coupon Company basically runs on SEO Factor. It means to be on top results in various search engines for some important keywords of any product.

The Challenge was to overcome so that we get some shoppers trust and build our future based on it. We succedded in this finally.

8. Future Plans:

Yah !! That will be great in announcing to come over with comparison cum deal hunting Portal.

9. Quote from Amit Singh(Founder & CEO):

Coupons & Discounts that’s the whole Ecommerce Industries rely on. So Here we are to help shoppers to get Benefits More than all.”
Like “Give your Desires a little more…”.

Founder Amit